January 1st 2007
Catching Monster Fish Since 1932
MINNETONKA, Minn. (January 1, 2007)
The Luhr-Jensen® legend continues to grow and create memories for anglers around the world. Freshwater or saltwater, Luhr-Jensen has you covered with a lure for every species. Hypnotic color patterns, extreme actions and now VMC® SureSet hooks, ensure you’re fishing with the best every time you tie one on. Heres to another year of creating extraordinary legends.
Kwikfish® Xtreme
New sizes and Xtreme color patterns have trout, steelhead and salmon enthusiasts covered. The Kwikfish Xtreme action is irresistible, running at eight to 16 feet. Non-rattling or rattling, the high action wiggle produced by this winner is sure to keep you on the water all day long.
Kwikfish® Xtreme SureSet
The classic Kwikfish action is enhanced with the addition of a red VMC® SureSet tailhook and an internal holographic finish that is sure to be noticed by lake trout and salmon alike. Featuring a wide, slow trolling action with an internal rattle chamber, you’ll be fishing at levels no one can match.
Crippled Herring™ Smash Flash
The ultimate injured baitfish intimidator gets even more lifelike with eight new ultra holographic finishes. This versatile freshwater and saltwater lure is perfect for jigging, casting or trolling. Choose from five sizes and weights, with 1 oz. and smaller featuring a red Siwash hook and a red treble hook so you know your catch isn’t going anywhere but in the livewell.
Quiver Spoon
This unique new spoon features a large profile, yet has the action of a lightweight flutter spoon. On the cast or on the troll, this freshwater and saltwater lure features a brass inner core wrapped with a hard foam outer body, holographic foil finish and holographic eyes creating the ultimate fish catching appeal. Match any fishing condition with six color patterns and five sizes.
Krocodile® SureSet
This classic multipurpose spoon now features a VMC® SureSet hook and holographic finishes. Heavy-duty construction makes this multi-species, freshwater or saltwater spoon ideal anytime you want to catch big fish. Jig, cast or troll and watch the wobbler minnow design come to life. Hold your rod tight, it’s game time.
Diamond King™ SureSet
Luhr-Jensen ensures Diamond King is still reigning champion of the hill by adding a super holographic finish and VMC® SureSet hooks. This multi-speed trolling spoon is perfect for salmon, trout and steelhead. Heavy-duty construction and durable holographic finish ensure you’ll be catching fish year after year with this newly updated classic.