July 13th 2007
Luhr-Jensen® adds SureSet hooks to some of its classics
MINNETONKA, Minn. (July 13, 2007)
Widely known for a broad range of classic fishing lures that consistently produce results, Luhr-Jensen continues its reign by updating some of its classic lures with VMC® Sure Set hooks. VMC SureSet hooks improve hooking percentages without harming the fish. Plus, they turn more near misses and brushes into catches, without hindering the classic Luhr-Jensen action that angling enthusiasts love. Hang on, your odds just got a lot better.
Kwikfish® Xtreme SureSet
Without affecting the action, this legendary lure gets upgraded to new Xtreme standards. Now featuring a red VMC SureSet tailhook, salmon enthusiasts can now pull the trigger on more strikes. The wide, slow-trolling action combined with the SureSet tailhook, will keep you reel’en the big boys in all day long.
Krocodile® SureSet
This anytime, anywhere spoon now features a VMC SureSet hook to lock in strike after strike. Jig, cast or troll this multi-species freshwater or saltwater spoon in any fishing condition and get ready to hold on tight. Complete your arsenal today with this newly upgraded must-have classic.
Diamond King™ SureSet
The king is back and better than ever with VMC SureSet hooks and a super holographic finish, creating one magical lure you don’t want to leave home without. Featuring heavy-duty construction, this multi-speed trolling spoon is perfect for salmon, trout and steelhead. Choose from six new holographic and two glow-in-the-dark finishes.