Near shore environments contain the greatest diversity of fish species in the world, yet life there can be summed up in three simple words: predators eat prey. It's the same in the surf as it is on the flats as it is over reefs. Ingenious in its simplicity, our concise selection of Luhr-Jensen inshore lures will outfit you for a world filled with opportunity. Consider the target species' preferred depth and prey species, and within our venerable top water lures and shallow to deep running spoons you'll find tactically precise baitfish imitations for casting, trolling and jigging applications.
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